Vermont Vacation Guide & Yankee Magazine
We currently purchase the inside front and inside back covers of the Vermont Vacation Guide. This is the State of Vermont fulfillment piece that they take to trade shows and send out to visitors. It’s in every Visitor Center in the State as well. They publish 200,000 summer books and 100,000 winter books. You can have an ad for as little as $370 in the winter and $606.25 for the summer. We are currently working on next Summer 2013! Call the Chamber office to reserve your spot 228-5830.
Vermont Vacation Guide Summer 2012
We also have a full page ad in the May issue of Yankee Magazine. Participants in the 2011 Okemo Valley co-op section received leads ranging from 730 to 1,070, depending on the target region. The online added value programs, which included a 12-month YankeeMagazine.com listing, four month reader service listing, and a Great Yankee Giveaway sponsorship totaled over $4,000 in online value for each participant. With exposure to over 2 million readers with a love of New England; the OVRCC advertising package offered tremendous print and online value for under $800.
Along with our print ad, online listing and lead generating reader service program, we will be offering an Email Marketing Component to our co-op package next year, which will allow turnkey promotion of specials and packages.
- Wide Audience: Reach over 1.9 million prospective travelers to the region
- Extended Newsstand Exposure: The May/June issue is on newsstands for four pivotal months May through August – throughout the Northeast.
- Drive-Market Focused: 10,000 additional copies will be delivered to households in the Boston-metro region with incomes over $200K.